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Insights and Ideas - Articles Archives
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These articles share our perspective on critical business issues or provide in-depth analysis of market conditions or demographic/psychographic trends.
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- The State of the Multicultural Homebuyer in Today's Housing Market - July 22, 2008
- Multicultural: A Specialty Market in the Real Estate Community - June 26, 2008
- Coloring Outside the Lines to Expand Market Share and Profitability - June 04, 2008
- Validate Your Products and Service to Build Multicultural Relational Equity - May 15, 2008
- Thinking Ahead About our Immigrant Future: New Trends and Mutual Benefits in our Aging Society - April 30, 2008
- Trends Impacting Multicultural Real Estate Professionals - April 17, 2008
- Measuring Your Multicultural Market Share Growth - The MROI (Multicultural Return on Investment) - March 26, 2008
- Growing Your Market Share Through Customer Segmentation - March 04, 2008
- 2008 Chinese New Year: The Year of the Rat - February 07, 2008
- Leveraging the HMDA Data - January 24, 2008
- Innovation in the Multicultural Markets - January 08, 2008
- Asian Indians -- Insights on Homeownership - November 28, 2007
- Beyond Diversity Training - November 08, 2007
- Marketing to Hispanic Consumers - October 24, 2007
- Marketing to African-American Consumers - October 11, 2007
- Multicultural Markets: Understanding Life Stages and Personal Interests - September 27, 2007
- The How-To's of Multicultural Marketing - September 13, 2007
- Five Fundamental Tips for Real Estate Professionals to Help Weather the Current Market Conditions - August 30, 2007
- Tips for Search Engine Optimizing (SEO) your Spanish-Language Web Site - Page Titles - August 23, 2007
- Measuring the Results of Your Multicultural Markets Initiative - August 15, 2007
- Multicultural Market Buying Power Continues to Grow - August 08, 2007
- Is the Multicultural Market the Life Vest for the Housing Market? - August 01, 2007
- Case Study: Countrywide Home Loans - July 25, 2007
- Managing Multicultural Teams - July 18, 2007
- Maximizing Marketing Research in the Multicultural Markets - July 11, 2007
- Tips on How to Measure Success in the Multicultural Market - June 27, 2007
- Trends Impacting the U.S. Multicultural Market - June 20, 2007
- The Evolving Language of Real Estate - June 12, 2007
- What's in a Name? - June 05, 2007
- Building a Multicultural Recruitment Strategy - May 31, 2007
- The Framework for Building a Multicultural Plan - May 23, 2007
- Tips for Understanding the Asian-American Homebuyer - May 16, 2007
- Gonzales Group Tips for Serving the Multicultural Consumer - May 10, 2007
- What is your strategy to targeting the Latino market? - May 02, 2007
- Multicultural Marketing: Not As Complicated As You Think - April 25, 2007
- Spicing up Your Bottom Line - February 28, 2007
- How resilient is your brokerage? - February 28, 2007
- Tons of Opportunity in ITIN’s - February 28, 2007
- Building a Business Case for Multicultural Markets - February 28, 2007
- Building the Ethnic Markets into Your Business Model - February 28, 2007
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